200+ Exhibiting Brands

One of the World’s Leading Franchise Exhibitions

The 24th Be My FRANCHISE? Franchising & Branded Dealership Expo will bring together brands, investors and expansion partners on 15–18 October 2026 at the Yenikapı Eurasia Expo Center in Istanbul.

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The Countdown to One of the Region’s Leading Franchise Events Has Begun


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15–18 October 2026 – Istanbul/Yenikapı Eurasia Expo Center

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15–18 October 2026 – Istanbul/Yenikapı Eurasia Expo Center

24th Be My FRANCHISE? Franchising & Branded Dealership Expo

The 24th edition of Be My FRANCHISE? will take place on 15–18 October 2026 at the Yenikapı Eurasia Expo Center in Istanbul.

As one of Türkiye’s best-known franchise platforms, the event brings together franchise brands, investors, consultants and sector professionals under one roof.

Date

15–18 October 2026

Add to your calendar

Location

Istanbul

Yenikapı Eurasia Expo Center

Why Exhibit?

Position Your Brand at One of the Region’s Leading Franchise Events

Meet Qualified Investors

Present your brand directly to visitors actively exploring franchise, dealership and distribution opportunities.

Increase Your Brand Awareness

Increase your visibility by taking part in one of the sector’s leading meeting points for brands and investors.

Build Strategic Business Connections

Meet potential business partners and entrepreneurs face-to-face.

Seize Growth Opportunities

Expand into new markets and grow your franchise network with qualified business leads.

Reach the Right Audience

Connect Your Brand with a Qualified Investor Audience

Exhibitors can engage directly with entrepreneurs, investors and business decision-makers actively exploring new franchise opportunities.

Entrepreneurs and Prospective Dealership Partners

Connect directly with entrepreneurs looking to start a business and grow with an established brand.

Investors and Decision-Makers

Meet face-to-face with investors exploring new sectors and with professionals from across the business world.

Connect Your Brand with a Qualified Investor Audience
32,652+ Visitors
200+ Exhibiting Brands
35+ Countries Represented
4,325 International Visitors

Brand Interviews

What Our Exhibitors Say

Hear directly from exhibiting brands about their event experience, growth goals and the opportunities they offer to investors.

Contact

Send Us a Message

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Participant Testimonials

What Do Brands Say About the Expo?

“For brands aiming to grow, being present on the right platforms is essential. Be My Franchise? Expo provided a productive environment for establishing direct contact with investors and increasing brand visibility. As Altın Emlak Global, we were pleased with our participation in the expo. I believe it is an event worth considering for companies that want to reach wider audiences with their brand.”

“Be My Franchise? Expo was a productive event where we had the opportunity to hold effective meetings with investors. As Cajun Corner, we were very pleased to take part in the expo again this year. Being part of such a comprehensive and strong organization was very valuable for us.”

“Be My Franchise? Expo offers an enjoyable and productive meeting environment where the industry comes together. This year as well, we established the right connections with qualified investors and left the expo satisfied. As IceBerry Global, we place great importance on sustainable growth with the right candidates, which is why the structure offered by the expo is highly valuable to us.”

“Be My Franchise? Expo has been very busy and productive for us. We were delighted by the interest shown in our brand. We met with investors from all across Türkiye, had valuable discussions, and signed important agreements throughout the expo.”

“Be My Franchise? Expo has been very exciting and busy for us. Over the course of three days, we received a great deal of interest at our stand; there were moments when we did not even realize how quickly the day had passed. This energy provided a wonderful experience for us, both in seeing the interest in our brand and in meeting new investors. As Madelyn Marcel, we are also very pleased to have the opportunity to present our innovative perspective and the distinct value we bring to the industry here.”

“Having also taken part in Be My Franchise? Expo last year, this year has been even better for Food Nook. We are pleased with the interest shown in our brand. Meeting with investors and sharing our approach to natural and healthy products has been a very valuable experience for us.”

“Be My Franchise? Expo is a strong organization where brands from different sectors can meet with investors. As TOLON, we are pleased to be taking part in the expo again this year. In our third year, seeing such strong interest and meeting engaged visitors has been a very positive experience for us.”

Frequently Asked Questions

What You Need to Know About the Expo

Explore the answers to the most frequently asked questions about the Be My Franchise? Franchising & Branded Dealership Expo; quickly find information on participation, visitor details, the expo dates, venue, and other important topics.

The Be My Franchise? Franchising & Branded Dealership Expo is a business development expo that brings together franchising brands, investors, and entrepreneurs interested in dealership opportunities. Throughout the expo, participating brands present their business models at their stands, while visitors have the opportunity to explore franchise and branded dealership opportunities across different sectors. In this way, the expo serves as an important meeting point for building new business partnerships, evaluating investment opportunities, and supporting the growth goals of brands.

The Be My Franchise? Franchising & Branded Dealership Expo will be held on October 15–18, 2026, at Eurasia Expo Center, Yenikapı, Istanbul, Türkiye. Over the course of four days, the expo will bring together investors, entrepreneurs, and participating brands under one roof, hosting important meetings in the field of franchising and branded dealerships. The latest expo schedule and event details can be followed on the official websites.

To take part in the Be My Franchise? Franchising & Branded Dealership Expo as a participating brand, you first need to submit a stand participation application. After sending your application through the participation form on the website, the organization team will contact you and provide detailed information about stand options, participation terms, and the overall process. For brands that want to join the expo, applying early offers advantages in terms of stand planning, availability, and visibility.

For the Be My Franchise? Franchising & Branded Dealership Expo, the free invitation period will be open from June 1 to September 30. During this period, visitors can easily request an invitation through www.bayimolurmusun.com.tr and medyafors.com and attend the expo free of charge. Between October 1 and October 18, entry to the expo will be paid. Ticket prices and visitor entry details for this period will be announced through the official channels closer to the expo dates. For the most up-to-date information, it is recommended to follow the official websites and announcements.

The participating brands of the Be My Franchise? Franchising & Branded Dealership Expo are announced through the organization’s official social media accounts and the www.bayimolurmusun.com.tr portal. In addition, the full exhibitor list will be published on October 1. To stay updated, it is recommended to follow the official digital channels regularly.

The Be My Franchise? Franchising & Branded Dealership Expo takes place at the Eurasia Expo Center in Yenikapı, Istanbul, Türkiye. The venue can be reached easily by private car, taxi, public transportation, and major city transit lines. Location details and directions are shared with visitors through the official communication channels and expo announcements.

The Be My Franchise? Franchising & Branded Dealership Expo can be visited by entrepreneurs interested in buying a franchise, investors evaluating dealership opportunities, individuals who want to start a new business, professionals looking for industry partnerships, and visitors who want to explore the investment models of different brands. The expo is a suitable meeting point for anyone interested in discovering new opportunities in franchising and branded dealership systems.

At the Be My Franchise? Franchising & Branded Dealership Expo, brands from many different sectors take part, including food and beverage, retail, services, education, real estate, health and beauty, consultancy, cleaning, technology, and other business models. The expo offers investors a wide range of sector options while also helping brands connect with the right target audience. Updated participating brands are announced through the official channels before the expo.

The Be My Franchise? Franchising & Branded Dealership Expo offers participating brands the opportunity to meet investors directly, increase brand awareness, build new business connections, and expand their franchise network. Throughout the expo, brands can present their business model to the right audience, evaluate dealership and franchise inquiries, and establish strong commercial contacts for growth in new regions. For this reason, the expo serves as an efficient platform for both promotion and business development.

Yes, the Be My Franchise? Franchising & Branded Dealership Expo is an important meeting point for visitors who want to discover new business opportunities. Since participating brands from different sectors come together at the expo, visitors have the chance to compare franchise, dealership, partnership, and investment models under one roof. By speaking directly with brand representatives, they can get detailed information about business models, investment requirements, regional opportunities, and growth plans. In this way, the expo provides an efficient environment for those who want to start a new business, invest in a brand, or evaluate different business options.

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